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software development Tag

Thinking of Doing a Soft Launch for Your Mobile Game or App?

01 Apr 2016, Posted by William Newell in Technologies

One of the great things about creating products and services is that every day is a learning experience. I love that about my job. I learn from our clients and their initiatives. I learn from my team, the experts and the interns. I have learned to appreciate that everyone has something to offer. I guess it’s part of growing (That’s a lesson that I started learning long before this, but truthfully it took me a while to master it.) I recently released a new mobile game. It’s a puzzle game named “Tolaca Rocks.” While this is not the first game…

Good Process Management is Good Project Management

24 Aug 2015, Posted by William Newell in Technologies

All of us producing mobile applications, web apps, and software in general are always focused (or should be) on user experience—bringing relevant content to viewers in the best possible way. Whether you are working on a game, an educational product, an ecommerce site, or any other type of product, the common thread is that you are conveying an idea, information, and often a call to action. Top executives (no matter what size the company is) often spend a lot of time defining the strategic market, and selecting the “right” developer for a project. Once they select that developer they try…

10 Tips for Choosing the Right Outsourcing Partner

10 Feb 2014, Posted by William Newell in Technologies

  If you work in digital media, software development or publishing, chances are you have at least heard about outsourcing, or near sourcing.  Both terms are basically the same, though one suggests greater proximity to the US.  If you are considering outsourcing some or all of your production or QA work, you will fare better if you engage a provider that truly meets and understands your needs. As someone with experience both as a client and a vendor I have learned how to optimize the outsourcing experience.  Here are some important guidelines derived from my experience.      Assess Your…